Protest : Denigration of Deities on clothing by “Redesyn” company

We at Hindu Janajagruti Samiti (HJS) have received numerous complaints from devout Hindus regarding the sale of various clothing items having Hindu Deities’ images including Shri Ganesh, Shiv printed on them on shopping portal under spiritual trance collection https://www.redesyn.com/collections/spritual-trance by Redesyn.

Upon reviewing the website, HJS team immediately notified and appealed to owner of the website requesting them to remove the clothing having images of revered Hindu Deities and the Hindu sacred symbol “Om” from their shopping portal. In the appeal, HJS explained how printing of Hindu Deities on clothing and home furnishing products for increasing sales and profits are not only hurting the sentiments of Hindus but also setting a wrong precedence for others to follow the unrighteous path and sadly society will be deprived from knowing the importance and significance of the Hindu Deities. The appeal letter also clarified that once the clothing is worn out, it will be thrown in a dustbin resulting in the denigration of the revered Deities, Shri Ganesh and Shiv.

Unfortunately, the HJS team has not received any response from Redesyn‘s customer team. Consequently, HJS now requests all readers to appeal against this appalling denigration peacefully and lawfully by either calling the numbers below or emailing them, requesting to remove the offending products from their https://www.redesyn.com/contact_us shopping portal and not to make and sale such denigrating products in the future.

Protest letter sent by HJS

Namaskar,

We at Hindu Janajagruti Samiti (HJS) have received several complaints from devout Hindus regarding the sale of various clothing items having Hindu Deities’ images printed on them on your shopping portal under spiritual trance collection https://www.redesyn.com/collections/spritual-trance.

We are writing this appeal to notify you about the sale of various clothing products such as T-shirts/Jerseys/bombers/tanks/kurta with images of revered Hindu Deities and the Hindu sacred symbol “Om” printed on them through your shopping portal. We would like to bring to your immediate attention that the images of Hindu Deities (Shiva and Shri Ganesh) on these clothing items result in their denigration and hurts the religious feelings of devout Hindus all around the world. In addition, the images of Deities are not in accordance with the spiritual science.

Few of the design prints are depicted in crooked form portraying the designers so called creativity. Using revered Hindu deities loosely on apparel as artwork will set a wrong example for others and society will unknowingly be a part of this denigration.

To explain more according to the science of spirituality, the clothes are folded, bent and wrinkled when worn, and once the clothes are used, the faded, soiled and worn out clothing will be thrown into a dustbin and from there they will eventually end up in a civic dumping ground, resulting in gross denigration thus, the sanctity of Shri Ganesh and Shiv will not be maintained and preserved during these practices. Hindus treat their divine Deities and holy symbols (“Om”) with utmost reverence and devotion.

The commercialization of Hindu Deities and the holy symbol “Om” is a cheap way to boost sales.
It could be that you might not be aware of the denigration of Shiv or Shri Ganesh; however, hurting religious feelings is an offense as per the Indian Penal Code section 295A and 153 A (promoting enmity between different groups on grounds of religion) and is punishable by law.

The sanctity of the Hindu Deity’s images can be maintained only in the puja (ritualistic worship) room, in an altar or in other similar sattvik (pure) places. Hindus worship Shri Ganesh prior to commencing any ritual or an auspicious act. Also, showing the Deities in any form other than as in the Hindu Scriptures leads to inaccurate presentation of the respective deities, and it denigrates and trivializes them. In the minds of the buyer, a fictional image of the Deities will form over a period and hence, it will obstruct the development of their faith in the Deities, which is most important in worshipping them and experiencing Their Divine presence and blessings.

We urge you to consider the above points and remove the various denigrating clothing products listed above, which are not in accordance with Hinduism from your on-line portal. We stress that our aim in bringing up these points is to educate and ensure that Hindu Deities and Hinduism gets accurately represented in society. Hinduism has been misrepresented at many levels. Though it is an ancient tradition, Hinduism has a lot to offer the modern world and we want children and adults alike to be able to understand and study it without it being misrepresented. You can take one step towards ensuring that Hindu Deities and Hinduism does not get disrespected by removing the denigrating listings from your website and stop selling spiritually incorrect images of Hindu Deities as mentioned above.

Hindu Janajagruti Samiti (HJS) is a registered NGO in India doing social, Hindu Dharma related and national welfare work. The Samiti is also active throughout the world, educating people about Hindu Dharma in a scientific way, campaigning against malpractices done as Hindu Dharma related practices and solving problems related to the misrepresentation of Hindu Dharma. For further details, please refer to our website www.HinduJagruti.org.

Awaiting your prompt action and reply.

Sincerely,
Hindu Janajagruti Samiti